"AI won't replace your job. But a human using AI might."
Artificial intelligence is evolving everyday. We make it accessible and actionable.
Innovator. Educator. Technologist. Disruptor.
Engaging. Approachable. Apple and Adobe Research Alum.
Forbes referred to Matt as the "AI Whisperer"
“To understand AI, we need to dive in and get our hands dirty. Only by experimenting with the tools in our personal and professional lives will we begin to understand the opportunities and risks that come with these powerful technologies. We can do this in a measured, thoughtful, accessible way" - Matt Strain
What We Do
Getting Started with AI in 5 Steps
We help you and your teams develop a plan for integrating AI across your business
These hands-on sessions help unlock AI’s potential to increase productivity and creativity. Engage your teams in developing your AI strategy.
We provide entertaining, accessible, and actionable presentations that inspire your teams to embark on a path to integrate AI into your personal and professional life.
With a focus on the challenges faced by C-Level execs, we meet you where you are and guide you in developing a path forward
AI has never been this fun... or tasty 🍸🍹
You'll learn the fundamentals of AI while creating a custom cocktail*.
You and your team will learn the prompting fundamentals and how to use AI to save many hours each week while also increasing creativity.
I'll share the story of how my AI-generated cocktail book landed on the front page of the New York Times.
Workshop, Multiple sessions.
Embracing AI in the Workplace
Six hours split across three sessions.
Tailored for non-technical professionals, this three-part course blends an overview of AI and prompting with real-life use cases and hands-on learning experiences.
Delve into the essentials of AI, cultivate practical skills, explore AI applications, and comprehend the crucial role of data and ethics.
Walk away knowing how to incorporate AI tools in your workflow and actively contribute to your organization's AI strategy.
AI: From Theory to Practice
This one-time 60 - 120 minute interactive presentation delivers an accessible, actionable starting point to dive into AI. Sessions are designed for non-technical professionals -- one session for employees and a modified session for C-Level Leaders.
These sessions aim to demystify AI, and provide you with the essential knowledge to utilize AI tools in your personal and professional life effectively.
Overview of AI (just enough so you can use the tools effectively).
Review of the leading Generative AI platforms.
Understanding the critical role of data
Tops tips for creating effective prompts
Opportunities & Risks
5 Things To Do To Get Started with AI
AI For Sales, Marketing, and GTM Leaders
Join our exclusive workshop, "AI Accelerator: Mastering Go-To-Market Strategies," designed specifically for sales and marketing leaders. This interactive session delves into the transformative power of AI in enhancing go-to-market strategies.
Expect deep dives into practical use cases, focusing on AI's role in content creation, campaign and data analysis, customer service, and lead generation. We'll explore leveraging AI for sales forecasting, market research, and more, providing you with actionable insights to harness AI effectively in your business.
Don't miss this opportunity to redefine your sales and marketing approach with AI at the forefront.
Frequently Asked Questions
From the Desk of Matt Strain
How can I get started in AI?I suggest starting with the basics - ChatGPT and Dall-e. Given the reach and horsepower at Google, I would also pay attention to what is happening with Google Docs and Bard. ChatGPT (OpenAI) Bard (Google) Dall-e (images) Adobe Firefly (images and creativity) I recently lead a session titled, "AI for Real People -- A light and accessible Intro to AI". This is a non-technical introduction to AI. It's a good place to start if you'd like some guidance. There are many other dedicated apps that leverage AI. Some of my current favorites: Fathom -- for capturing action items and transcripts in Zoom meetings Beautiful.ai - for auto-magically creating entire presentations from a prompt Yoodli - I like how Yoodli has applied AI to training for public speaking. * I look forward to hearing about your favorite tools.
What can I do to protect my job?Adapting to the changing world of work in the era of AI involves a multi-faceted approach. Here are some practical steps you can take: Understand AI and its Impact on Your Industry: Learn about AI's fundamental concepts, how it works, and how it's affecting your industry. Understanding AI and its potential will help you foresee how it may affect your job and allow you to anticipate changes before they happen. Online courses, webinars, or industry-specific AI publications can provide a wealth of information. Become the AI Go-To Person: Familiarize yourself with how AI is being utilized in your field. You could look into how other companies in your industry are deploying AI. Start by identifying opportunities in your current role where AI could help streamline processes or enhance results. By becoming the "go-to" person for AI, you not only make yourself indispensable, but also position yourself as a forward thinker in your organization. Acquire New Skills: AI often replaces repetitive and routine tasks, while jobs that require complex decision-making, creativity, and human interaction are less likely to be fully automated. By focusing on these areas and acquiring relevant skills, you can make your role more robust against automation. This could involve taking courses on critical thinking, communication, leadership, or creativity. Embrace Change: AI is here to stay, and the workplace is changing as a result. By being open to new ways of working and readily adopting new technologies, you can show your adaptability and flexibility. This can make you more valuable in a rapidly evolving workplace. Keep Learning: The world of AI is continually evolving, with new technologies and applications appearing all the time. By keeping up to date with these changes, you'll be better equipped to understand how they could impact your job and your company. Network: Connect with other professionals in your industry who are also interested in AI. This can give you a broader perspective on how AI is impacting your field and provide opportunities for collaboration. By adopting these strategies, you can help protect your job and even thrive in the AI era. Remember that the goal is not just to "survive" but to find ways to leverage these changes for your personal and professional growth.
What are some of your favorite AI examples?There are so many. Some of my current favorites include Channeling Anthony Bourdain to create a five-day food-centric road trip itinerary. Using AI for guidance on how to communicate with a difficult client who is constantly making changes Providing blue sky ideas for radically new ways of doing something — product launches, business models, travel ideas. For the small nonprofit, using ChatGPT to analyze donor records and draft custom outreach based on the specific donation patterns of unique supporter. And, my favorite, using ChatGPT, Dall-e, and Adobe’s Firefly to generate custom cocktails based on the tenets of Chinese medicine. (And, that’s a longer story).
Why are you fascinated with artificial intelligence?I’ve been fascinated with the application of AI for decades. Early in my career at Apple, we explored ways of improving education with early AI. The concept of a personal AI-tutor may have just arrived. This is transformative. For most of the past seven years, I've at the intersection of AI and Creativity at Adobe’s Research lab. Much of this work can now be seeing in Adobe’s Firefly AI offering. I also had the opportunity to be on the forefront of AI-driven marketing based on predictive modeling. Now, with the acceleration of Generative AI, we’re able to deploy AI to transform our lives, improve problem-solving capabilities, and push the boundaries of human understanding. Change is hard -- especially when it involves peoples' jobs and a company's underlying value proposition and even business model. These are exciting times !
What's the story behind the New York Times article?ChatGPT and Dall-e allowed me to do things that I never thought possible. More than just generating tech and images, this is about using Generative AI as a creative co-pilot.
Why should I hire The Prompt?Please talk with us if you’re interested in simplifying complex AI concepts, making them accessible to non-technical professionals, including those at the C-Suite. Our engaging and conversational approach to teaching, coupled with our focus on accessible and actionable use cases, often leaves participants feeling inspired and ready to apply AI tools like ChatGPT and Dall-e in their everyday life and work. Our extensive experience in working with a diverse range of companies, from small creative agencies to major corporations and leading investment firms, speaks to our adaptability and efficiency. Importantly, our commitment is to future-proof your capabilities, helping you stay relevant in a rapidly evolving technological landscape by encouraging lifelong learning, fostering tech-savviness, and predicting trends for sustained relevance and employability. If you're reading this far, I hope to have the chance to talk with you.
What people are saying about The Prompt
Matt delivers the thing we need most: He demystifies the A.I. landscape and puts a caring, human face on the coming A.I. revolution. Matt makes clear A.I’s promise and potential in terms everyone can understand and offers thoughtful, practical, and immediate suggestions for ways to make the most of this fast-evolving technology. His 90-minute live class remains the best reviewed Five Things I’ve Learned workshop ever – so good that we immediately asked him back to lead another.
Mark Nieker, CEO, Founder, ExtendedSession
I would love to hear from you.